Fraser Coast on Tour in Europe!
Invest Fraser Coast (FCO) has proudly represented the Fraser Coast in Europe at ‘Queensland on Tour’, showcasing the region to international travel agents and product managers.
Presentations, meetings and networking with travel agents from across Europe put the Fraser Coast on the world stage both as a region and as part of the award winning Australia’s Nature Coast initiative.
FCO was joined by other Regional Tourism Organisations in late November including Visit Sunshine Coast (previously known as Sunshine Coast Destination Ltd) and Tourism Tropical North Queensland, as well as Tourism and Events Queensland (TEQ) and operators from across the state to promote Queensland.
Tas Webber, Tourism and Events Manager for Invest Fraser Coast said FCO presented to over 150 travel specialists, including international agents and product managers.
‘FCO had the chance to give two presentations during the trip which gave agents some great information on our region and our world famous offerings. Following the presentations, agents are now equipped with both the most up-to-date information and the impetus to go and sell the Fraser Coast to consumers throughout Europe. ’
‘The TEQ team that is based in Europe also briefed destinations attending on current market intelligence relating to the UK and European marketplaces,’ said Mr Webber.
Fraser Coast Regional Councillor with the Tourism portfolio, Stuart Taylor, said this was a great opportunity to put the Fraser Coast and Australia’s Nature Coast in the forefront of the minds of Europe’s front line sales specialists.
‘With the upcoming release of David Attenborough’s three part series on the Great Barrier Reef, it was the perfect time to meet with agents from across Europe.’
‘We are anticipating some fantastic exposure of our region, including Lady Elliot Island, so the opportunity to attend ‘Queensland on Tour’ in Europe has provided us with the voice to sell the Fraser Coast’, said Cr Taylor.
For more information on the Fraser Coast, head to visitfrasercoast.com and for tourism operators interested in more information on Australia’s Nature Coast, please contact the FCO Tourism team on 07 4191 9600.
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