Germany and the USA Bolster Visitor Numbers
International visitors to the Fraser Coast increased by 13% for the year ending March 2015 according to research released yesterday by Tourism Research Australia.
The figures released in the quarterly International Visitor Survey also show the Fraser Coast to have eclipsed overall Queensland visitation growth which came in at a 7.7% increase.
The significant increase equated to a total of 134,000 international visitors with key markets driving the increase being Europe (up 17.8% and driven by German holiday makers) and North America (up 21.7%).
Fraser Coast Regional Councillor with the Tourism portfolio, Stuart Taylor, said the results were great news for the tourism industry and the region as a whole.
‘Visitor expenditure has risen by 22.2% translating to a total of $46.4million in direct visitor expenditure. This is a great result for our region, it means people know about our world class product and location’, said Cr Taylor.
Manager of Tourism and Events for Invest Fraser Coast, Tas Webber, said recording strong tourism growth in the region means we have good campaigns in place and are heading in the right direction.
‘Our hero natural experiences in the region such as Fraser Island, the humpback whales and the Great Sandy Strait are all fantastic drawcards. People come from all over the world to see what we have on the Fraser Coast.’
For more information on the International Visitor Survey, head to tra.gov.au.
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